DailyDOOH
Digital Out of Home - Insight, Knowledge, Opinion
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Latest posts
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Maximizing In-Store Digital Touchpoints Webinar
With 84% of purchases still happening in physical stores, the biggest retail media opportunity is happening right at the shelf. Dynamic digital screens are transforming the shopper journey at the moment of truth, and DOOH is at the center of that growth. Join the DPAA and…
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A Big Year of In-Person Shopping is Ahead
GSTV, the national on-the-go video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, has released new survey data underscoring that a big year of in-person shopping is ahead for the holidays. Meanwhile, convenience stores…
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The North Face Pufferfish Immersive Retail
Pufferfish recently worked with VF Corporation to deliver an immersive digital experience for The North Face, one of the brands within its portfolio, at an event in Chamonix, France. As one of the world’s leading outdoor brands, The North Face required an engaging interactive…
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#OMR27 Festival May 3–5, 2027, Hamburg
The OMR Festival is described as Europe’s leading digital marketing and tech event. Join them May 3–5, 2027, at the Hamburg Messe next year to explore the latest in digital marketing, tech, and culture — and you will discover how to put AI, data, and creativity to work for your…
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Bauer Celebrates Five Years Supporting The Wildlife Trust
Not only does this year mark 10 years of partnership between Bauer Media Group and Trees for Cities (over the past decade, they have helped plant and care for close to 8,000 urban trees and funded 16 Edible Playgrounds in schools across London, Newcastle, Sunderland, and…
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Vue Billboards DSP Crystal Clear Media Group Integration
Vue Billboards, the self-serve programmatic digital out-of-home (DOOH) demand-side platform, has announced that its DSP is now integrated directly into the website of Crystal Clear Media Group, the UK media owner that owns and operates a digital billboard network across Greater…
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Child Car Safety @YourOAAA PSA Campaign
In the US, motor vehicle crashes are a leading cause of death for children 14 and younger. In 2023, 556 children 12 and younger were killed in traffic crashes while riding in passenger vehicles. Of those killed, 43% were not using a car seat, seat belt, or booster seat. However,…
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This Week’s frame:work:london 2026 Annual Conference
frame:work:london, a conference for creative visual technology professionals working across live events, installations and virtual production takes place this week. The fourth edition of the event, and the second to take place in London, runs November 5-8 at 180 Studios. It is…
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Affle Acquires @PerionNetwork
Perion (NASDAQ & TASE: PERI) and Affle 3iL Ltd., a subsidiary of Affle International Pte. Ltd. a global technology company delivering AI-led solutions in mobile advertising, has entered into a definitive agreement under which Affle will acquire the Perion in an all-cash…
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Bishopp Outdoor Advertising Acquires JAM Outdoor
Bishopp Outdoor Advertising, Australia’s largest privately owned out-of-home advertising company, has acquired JAM Outdoor, adding more than 450 advertising sites to its network and cementing its position as a strategic regional partner for agencies and advertisers. Bringing JAM…
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Tom Martin Becomes Kinly CEO
Kinly Chief Operating Officer, Tom Martin will become Chief Executive Officer effective January 1, 2027. Current CEO, Ken Scaturro, will transition from his executive role and join Kinly’s Board of Directors. Tom will continue to build on our global strengths, with a focus on…
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California Privacy Laws and Implications For #OOH
As states continue to strengthen consumer privacy protections, California remains at the forefront of legislation shaping how businesses collect, use and manage personal data. For the out of home (OOH) advertising industry, these developments are important to watch. While OOH…
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Concert Violinist Annabelle Traves Ice Cream Taster
Snoop Dogg’s ice cream brand Dr. Bombay and Deel today announced Dubai-based Australian Annabelle Traves as the winner of its first-ever International Ice Cream Taster. The fully remote, three-month contract pays $10,000 a month. Annabelle will help the Dr. Bombay brand expand…
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Flyby And @YangoAds UAE #MOOH Partnership
Yango Ads, the advertising technology division of Yango Group, and Flyby Advertising, a UAE-German AdTech company specialising in mobile digital out-of-home (MOOH) advertising, have partnered to give brands in the UAE a new way to reach people in the neighbourhoods where they…
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VIOOH Partners With Adams Outdoor
The leading premium global digital out-of-home (DOOH) supply-side platform VIOOH has announced a strategic partnership with Adams Outdoor Advertising, expanding programmatic access to premium digital billboard inventory across the United States. Gavin Wilson, Global Chief…
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#ISE2027 @SparkExpoShow #SparkExpo #Spark2027
Spark, the creative technology event launched last year as part of Integrated Systems Europe (ISE), returns in 2027 with more space for the ideas, innovations and collaborations shaping content production in the creative industries. Moving to a new location, the two-day event…
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UK Advertising Festive Quarter Forecast
The latest Advertising Association/WARC Expenditure Report forecasts UK advertising investment will reach GBP 14.0bn in Q4 2026, up 8.2% year-on-year, as advertising continues to support economic growth in the UK. Stephen Woodford, Chief Executive, Advertising Association, told…
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Latest PMA Research Flat Panel Tracking Report
PMA Research have published their latest sell-through tracking reports on large-format (32-inch and larger) flat panel displays being sold by leading North American Pro AV Dealers and AV/IT Distributors who typically serve commercial markets. In the Pro AV channel, September…
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DAMODA ‘Automated Drone Show’ IPO Plans
Shenzhen-based DAMODA Intelligent Control Technology Co., Ltd says that it plans to file for an IPO in 2027 as “overseas demand for its automated drone show hardware grows”. DAMODA has completed several funding rounds in 2026, attracting investment from firms backed by China’s…
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Lang AG Drone Summit, November 19
On 19 November, LANG AG will host the Drone Summit at the LANG ACADEMY in Lindlar, aiming to bring together the international drone show industry. The Drone Summit seeks to be a curated industry platform bringing together drone show operators, technology providers, production…