Frescodata
Data-Driven Marketing Powerhouse
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Latest posts
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3 Reasons to Buy Email List
Are you hesitant to buy email list for your business? Some would say buying an email list is a bad idea, but I beg to differ! Building an email list from scratch is surely a good way to generate a loyal audience, but it’s not a practical approach for businesses looking for…
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Sales Follow-up Email After No Response!
70% of sales reps don’t follow up with prospects after no response. (Source) Are you among those 70%? Well, you are making the biggest mistake if you are… I suggest you should be among the other 30% if you really want to succeed in sales. Do you want to know why? Here’s Why!…
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5 CTV Advertising Tips to Get The Most Out of It
Connected TV has opened up many interesting opportunities for advertisers, allowing them to reach audiences in more dynamic and innovative ways than ever before. It has transformed how brands connect with consumers, making advertising more engaging and effective. However, to…
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16 Important CTV Metrics to Improve Your Targeting
Unlike traditional TV advertising, CTV advertising allows advertisers to thoroughly track the reach of their ads & monitor the user journey across different devices. It provides detailed insights into CTV ad campaigns & thus advertisers have the leverage to analyze different…
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How To Reach GenZ With CTV Ads
Marketing to a tech-savvy generation like Gen Z should never be limited to the traditional boring ways; they are more active in the virtual world than the real world. So, they might not see the same old banner on the road, but they will definitely see viral posts on social…
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7 CTV Campaign Ideas Inspired By Best TV Ads
Remember the good old days – when no annoying ads were popping up every few seconds?? …There were just a few TV commercials during shows and movies, which were bearable—in fact, primarily memorable with their creative themes, slogans, and jingles. Those TV commercials were…
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Professional V/S Catchy Subject Lines: Striking the Right Balance
Do you really know the difference between professional & catchy email subject lines? Do you know how important it is to identify which tone to use while writing an email? Well, most people don’t know! — More than 30% of recipients open an email due to the catchy & striking…
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How To Write An Email Subject Line That Increases Clicks
There are many emails in your recipients’ inboxes, which makes it difficult for you to get their attention, as they are not going to open each one. So, how do you ensure that yours is amongst the ones they are willing to open? Yeah, you’ve guessed it right – by working around…
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15 Cold Email Marketing Mistakes to Avoid at All Costs
Are your cold email marketing strategies consistently falling short or failing to yield the desired outcomes? It’s probably because you’re making some of these rookie cold email marketing mistakes. Mistake No. 1: Using misleading or clickbait subject lines. Misleading or…