Volume Nine
Organic Digital Marketing, Denver
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Latest posts
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Google Says Schema Isn’t Required for AI Search. Should You Remove It?
Google’s guide to optimizing for generative AI features says structured data isn’t required for AI search. It also recommends continuing to use it as part of your SEO strategy because it can help with eligibility for rich results. Google didn’t say to abandon the tactic. I think…
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Build Local SEO Pages Around How You Serve Customers
You’ve probably landed on a plumber’s website with a page for every city in the state, including towns hours from the shop. Honestly, that reads as SEO junk. Google’s spam policies call out city-targeted doorway pages, and customers can tell when a page exists only to rank. A…
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How to Run a 20-Minute Expert Interview for AI Search
When I work with mental health practices, I rarely get much time with their clinicians. So when I get them on camera or on a call, I make the most of those 20 minutes. Your clinicians shouldn’t have to become your writing team. Before figuring out how many blog posts or videos…
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Community Management Starts Before the First Reply
Giving someone access to your social accounts is easy. Trusting them to talk to your customers is harder. When you outsource community management, someone outside your company starts speaking for your brand in conversations you won’t always see. A good community management…
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Therapist Bio Pages: An Overlooked SEO and Trust Opportunity
Most mental health practices have therapist bio pages. Far fewer treat them like pages that can actively support search visibility, professional authority, and patient trust. That’s a missed opportunity because people really do use these pages. Someone may find your practice…
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V9 Digital Is Hosting Two Colorado Startup Week Sessions on AI and SEO
AI has added a whole new layer to marketing decisions. Website launches have always carried some SEO risk. Add in changes to search, ChatGPT, social media, and all the AI tools showing up every five minutes, and there’s a lot to figure out. So, during Colorado Startup Week,…
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Your Website Should Pre-Qualify Patients, Not Replace Intake
If you run a mental health practice, I want to save you from a mistake I see a lot. Trying to make your website do your intake team’s job. I understand why practices do it. You want more new patients, but you want the right new patients. You don’t want your team spending hours…
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14 Top Web Development Companies in Utah & Colorado
Your website often meets a potential customer before anyone on your team does. People find it through Google, visit after hearing your company name, and compare it against competitors before they ever fill out a form or make a call. A strong website needs to do more than look…
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How to Turn Technician Knowledge Into Marketing Content
Your technicians probably know more about your customers than almost anyone else in the company. They hear the questions homeowners ask before a repair. They know which warning signs people tend to miss. They see the same problems come up again and again, and they know what…
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Trust-Building Content vs. Promotional Content: What Home Service Brands Should Post More Often
Many home service companies start social media in the same place: The instinct makes sense. Promotional posts feel closest to revenue. You’re talking about the service you want to sell and giving people a clear way to buy it. The challenge? Most homeowners scrolling through…