Kaiserthesage
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Latest posts
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Product-led Link Building Strategies
Links are “less important” than they were before (according to Google reps). I guess it is – if you’re mostly getting the types of links that Google no longer counts. There’s still a clear competitive advantage in acquiring the links that actually matter. The ones that do…
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Investree: 20-minute SEO Teardown
Investree Philippines is the 1st and only SEC-licensed crowdfunding platform in the Philippines. The platform provides various types of financing solutions (such as Invoice Financing and Purchase Order Financing) for small and medium-sized enterprises (SMEs) in the Philippines.…
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People-First Content Checklist (HCU + EEAT)
Over the past few years, numerous major search ranking algorithm updates have focused on enhancing how search engines comprehend human cognition. Consider, for instance, the previous year, when most of the massive shifts in search rankings were predominantly observed during a…
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How to SEO New Websites
I’ve been building test/money sites these past few months, which made more room for me to freely do a lot of experimentation on SEO. This is what I did: TL;DR: Focus on optimizing these core aspects of Google's search ranking factors: Authority, Relevance, and Performance. The…
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Audience-First Link Building
Years have passed since the inception of Google’s PageRank algorithm, and probably dozens of algorithmic updates related to the link graph. Yet, links still remain as one of the most important search ranking factors (listed as #1 on the recent study made by Branded3). The post…
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How to Quickly Generate Hundreds of Content Topics for Guest Blogging
Guest blogging is certainly one of the most popular link building strategies for the past decade - and is still so. But it is also one of the most undervalued marketing practices, as many marketers only see it as a tool for mainly improving a website’s organic search rankings.…
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Free Backlinks for SEO and Traffic [2018 Edition]
Building high quality links involves grueling efforts most of the time, may it be through search and mainly in building it. The most effective ones are usually content based (tedious) and sometimes need approval from the owner of the site you’re trying to get a link from, such…
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Email Outreach Tips: +22 Link Building Email Templates
Content-based and relationship-driven links are apparently the ones that make a huge impact in today’s digital marketing (not just SEO). Outreach accounts for the majority of these link acquisitions – which I can personally attest to as it is evident on most of the campaigns…
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Starting an SEO Business: How to Become an SEO Expert
Providing SEO services even to this day is still a very lucrative venture. The SEO industry is estimated to be worth $79 billion by 2020, according to SEL’s report last year. Whether you choose to be a solo consultant or to start and operate your own agency – there is money in…
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10x Content Ideation & Creation Process
There are two ways to succeed in content marketing: Be the first one to break a story. Or be the best one to tell it. The latter is where a 10x content happens. By providing content 10x better than what is currently out there for a certain topic. Apart from offering a great…