Rocks Digital
We ROCK Digital Marketing
- Website
- rocksdigital.com · all feeds from this site
- Feed URL
https://www.rocksdigital.com/feed/
Read it in your FeedListing reader
Or add to: Feedly Inoreader Raw feed
Latest posts
-
Signs Your Website Needs a Content Audit
When your website looks fine and you’re still publishing new posts, hiring a digital marketing agency to do a website content audit probably isn’t high on your list. At Rocks Digital Marketing, we know firsthand that a closer look will often reveal that some pages published in…
-
Why Your Website Needs a Content Audit
When was the last time you had a website content audit? For many businesses the answer is never. Most content plans focus on new pages, while existing content goes years without a review. Unfortunately, those neglected pages can become outdated and underperforming, weakening how…
-
Why a Content Plan Should Shift as Priorities Change
A website content plan sets out what a business should work on first. But when priorities change, the order of that work should change too. Anything from a new business goal to new search data could push another project to the top. Here’s why revising a content plan and…
-
How a Site Plan Becomes a Content Plan
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a content plan. Moving from a site plan to a content plan involves decisions about what to create, what to update, and what to prioritize.…
-
How a Website’s Site Plan & Content Map Work Together
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how they relate to the rest of the site, which is where site planning and content mapping comes in. A site plan lays out the…
-
Why Your Content Strategy Should Connect Services and SEO
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with the service page content that represents what the business actually does. Put simply, that means connecting the services…
-
Why a Content Strategy Isn’t Always About More Content
Writing more blogs and service pages sounds like a logical plan for reaching audiences and improving search visibility. But a website content strategy that delivers long-term results should start with what’s truly needed before publishing anything new. Of course, new posts and…
-
Why Great SEO Starts With a Content Strategy
Has your business been publishing more pages in the hope of improving your SEO results? Investing in content writing services is a great way to improve your search visibility, but only when there’s a deliberate SEO content strategy behind it. Without a plan your website can end…
-
How Writing Educational Website Content Helps SEO
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to their products or services. Alongside your core service pages, educational content expands your…