Ateme
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Latest posts
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The Media Processing Foundation for Modern Content Operations
How TITAN File turns proven media processing into a flexible engine for modern content factories. For years, the conversation focused on transcoding. Experience has shown that the real operational challenge extends far beyond encoding. Broadcasters, streaming providers and media…
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Better Multiview Starts at the Encoder
Every viewer understands multiview within a few seconds of seeing it: four matches on one screen, or a race with every camera angle around the main feed. The harder part is getting it onto the televisions people already own, at a picture quality worth watching, and that is where…
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Multi-View Streaming: A New Way to Experience Live Sports and Events
What if viewers could watch multiple live events, matches, or camera angles simultaneously, all from a single stream? At IBC 2026, I demonstrated our new multi-view streaming capability, enabling interactive quad and mosaic layouts for OTT and set-top box audiences. From…
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Your Next Codec Should Cost One Ladder
In March, a major streaming media survey of industry professionals was carried out on their codec plans for the year. 40% said they intend to deploy AV1 in 2026. In the same survey, H.264, a codec standardised in 2003, was still in use at 84% of respondents. Both numbers are…
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Six Observations from the World’s Biggest Live Media Event
Every World Cup tests the media industry in ways no laboratory or benchmark ever can. For a few weeks, infrastructure designed months in advance operates at extraordinary scale, exposing both the strengths and weaknesses of modern media workflows. Every decision, from…
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Media over QUIC: What if quality, latency and scale were never actually in conflict?
Live streaming has long presented a structural tradeoff: protocols optimized for low latency, such as WebRTC, do not scale efficiently to large audiences, while protocols built for CDN-scale reach, such as HLS and DASH, impose a latency floor that makes them unsuitable for…
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The Best OTT Analytics SDK Is No SDK at All
Every OTT viewer-analytics program starts the same way: put an SDK in every app. One for iOS, one for Android, half a dozen smart TV families, and two generations of set-top box. Each integration costs engineering weeks. Each one slows an app release. For operators running their…
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What Broadcasters are Teaching us About Sovereign Cloud
At Ateme, we have been building cloud-native video technology for several years. Our platform runs on AWS, Google Cloud, and any Kubernetes environment by design. We made that choice early because we wanted our customers to have flexibility: the ability to select the…
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Five Things that Break OTT Services at Peak Load, and What to Test Before Kickoff
The failures that take down a live stream at peak concurrency are not the ones you see in normal operation. They are the ones that only appear when a few million viewers arrive in the same ninety seconds, which is also the one moment you cannot afford them. By then the test…