BrandCrunch Nigeria
...Brand, Agency & Industry News
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Latest posts
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Cheap experiments, aggressive subtraction – By Bidemi Oke
We are taught that building well starts with designing well. Get the strategy right, get the structure right, and the rest will follow. I have grown wary of that idea, because it asks you to be right before you have learned anything. The whole idea fits on one page: two…
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How Lush Hair Made a Statement on Beauty, Diversity and Confidence at Lagos Fashion Week
From captivating hairstyles and striking fashion statements to celebrity appearances and an energetic musical performance, Lush Hair brought a refreshing dimension to Lagos Fashion Week 2026, transforming its runway presentation into a celebration of beauty, individuality and…
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Jolomi Awala Brings Nigerian Creative Firepower to the Digital Media Awards Grand Jury
The Ogilvy Nigeria creative leader joins an influential assembly of African industry heavyweights in Nairobi, celebrating a decade of bold digital work and reinforcing the continent’s growing influence on the global creative stage. Nigerian advertising continues to strengthen…
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Chioma Otisi-Igwe Takes on New Role as Marketing Manager, Peak at FrieslandCampina WAMCO
Chioma Otisi-Igwe has taken on a new leadership role as Marketing Manager, Peak at FrieslandCampina WAMCO, marking an exciting new chapter in her career with one of Nigeria’s leading dairy companies. The appointment comes after three successful years at the helm of the Three…
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Awesome Empowerment Foundation set to Graduate Pioneer Cohort of Fortitude Scheme
Awesome Empowerment Foundation (AEF) will graduate the pioneer cohort of its Fortitude Empowerment Scheme (FES) on Wednesday, November 4, 2026, in Lagos marking a significant step in its efforts to equip underserved individuals with practical skills, entrepreneurial knowledge…
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IHS Nigeria Wins Best Culture Moment Campaign at 3rd Nigeria Digital PR Awards
IHS Nigeria has been recognised in the Best Culture Moment Campaign category at the Third Nigeria Digital PR Awards, held on Friday, 16 October 2026, announced during the 11th Nigeria Digital PR Summit and its associated awards ceremony. The recognition highlights the company’s…
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Stanbic IBTC Capital Wins Four Honours at 2026 AIHN Investment Banking Awards
Stanbic IBTC Capital, a subsidiary of Stanbic IBTC Holdings, distinguished itself at the 2026 Association of Issuing Houses of Nigeria (AIHN) Investment Banking Awards, winning four prestigious honours. The firm received the Equity Deal of the Year 2025 for the N350.4 billion…
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Stanbic IBTC Bank Nigeria PMI® Strong New Order Growth Sustained in October
The fourth quarter of 2026 began much as the third quarter ended, with companies in Nigeria registering sharp rises in new orders and business activity. The rate of job creation remained muted, however, as firms reported being able to keep on top of workloads by operating at…
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Cocktails, Colour and Competition: Gordon’s Serves Up Good Times at Lagos Cocktail Week
Cocktails, Colour and Competition: Gordon’s Serves Up Good Times at Lagos Cocktail Week Some nights are about the drinks. Others are about the people you meet, the unexpected moments that make you laugh and the memories that follow you long after the music stops. At Lagos…
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Maltina Teacher of the Year: How Nigerian Breweries Is Building Brand Equity Through Education Investment
Nigerian Breweries Plc is reinforcing the connection between brand purpose, social investment and national development through its flagship Maltina Teacher of the Year Competition, as the initiative enters another milestone year with increased participation, wider stakeholder…
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Over 100 students of LASU, Olabisi Onabanjo University, NIJ, others to attend BJAN AI conference
Over 100 students of Lagos State University (LASU), Olabisi Onabanjo University, and Nigerian Institute of Journalism (NIJ), Ogba, will converge in Lagos during Brand Journalists Association of Nigeria (BJAN) conference to listen to experts view on intersection between AI and…
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Beyond the Runway: GTCO Turns Fashion Weekend into a Business Growth Engine
For Guaranty Trust Holding Company Plc (GTCO), fashion is increasingly becoming more than an annual celebration of creativity and style. It is a strategic corporate investment in enterprise development, brand positioning and the economic potential of Nigeria’s creative industry.…
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Anietie Udoh Joins LAIF 2026 Jury, Bags Global Impact Award
Anietie Udoh, Divisional Director of Marketing at Marketing Edge Publications Ltd, has earned further recognition for his contributions to the marketing communications industry with his appointment as a jury member for the 21st edition of the Lagos Advertising and Ideas Festival…
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Guinness Nigeria CEO Confident of Sustainable Growth as Company Deepens Market Expansion
Guinness Nigeria Plc is focused on sustaining growth through wider product availability, commercial expansion and disciplined pricing, Managing Director and Chief Executive Officer Girish Sharma has said, outlining the priorities expected to shape the company’s performance in…
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LG Electronics Showcases Korean Innovation, Shared Progress at South Korea National Day Celebration
Technology often tells its most meaningful story when people can experience it for themselves. At the Republic of Korea’s National Day celebration in Abuja, guests were given that opportunity as LG Electronics showcased Korean innovations designed to support more convenient,…