Hartman Group Infographics
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Latest posts
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Feel good food-The role of indulgence in everyday vitality
Despite record-high candy and chocolate prices this Halloween, it’s no surprise there’s a persistent focus on indulgence this time of year: socio-political…
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The next big thing rarely comes out of nowhere
Remember when clean labels, upcycled ingredients and microbiome health were still emerging ideas? Back in 2016, these were among 17 early trend signals…
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Voice of the consumer: Perceptions of product claims
What do consumers really see when they look at a product label? That’s certainly a loaded question in today’s crowded claim environment, but rich qualitative…
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Private brands are redefining consumer expectations
Store brands are no longer a secondary competitive threat—they are redefining consumer expectations for what brands must deliver.Our Q4 study, Brand…
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When snacks become the meal
More consumers are skipping traditional meals and snacking throughout the day, and younger consumers in particular are building meals from snack foods:…
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New and upcoming insights
One of the biggest challenges in today’s business environment is making sense of countless signals that seem to point in different directions. Our…
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2026 insights bundle
Our latest infographic highlights how consumers are making decisions in more grounded, constrained and trust-driven ways, from how they evaluate product…
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The unknown trajectory of GLP-1 use
The GLP-1 revolution is no longer confined to healthcare—it is rapidly reshaping how consumers think about nutrition, indulgence and the role food plays…
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Mealtime motivations
Traditional meal structures are under pressure. As consumers balance time, cost and competing needs, they’re assembling foods and beverages from a portfolio…
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The grocery store still matters
Our annual research in collaboration with FMI–The Food Industry Association is now live, exploring the evolving sentiment and expectations for grocery…
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Preview: 2027 syndicated report bundle
Here’s a look inside next year’s syndicated research plans:Q1 | Health and Wellness: Pressures and Priorities Today, wellness is shifting focus:…
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Snacking for optimization
Beyond pure hunger or indulgence, consumers also want snacks that help fuel productivity, maintain focus and power through the day. In fact, 36% of snacking…
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Inside occasion decision and acquisition timeframes
When it comes to food and beverage decision making, we often consider two lines of thinking: spontaneity vs. planning. However, a combination of…
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The long uncertain runway of GLP-1s
Is your business prepared for the seismic shifts of a growing GLP-1 user base? GLP-1s: Seizing Opportunity in a New CPG Landscape will equip you with the…
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Redefining balanced snacking
Snacks continue to play a dominant role in American eating occasions—but culture is shifting. As GLP-1 medications proliferate and appetites evolve, consumers…
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Consumer map of digital influence
In an increasingly digital food shopping landscape, consumers navigate a complex ecosystem of influence winding through multiple platforms. As a result, the…
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Fiber: The next trend in nutrient maxxing?
Protein has dominated food and beverage innovation in recent years—but no nutrient owns the spotlight forever. Curious how health-related…
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From pairings to the unexpected: What’s driving flavor innovation
Today’s boundary-pushing food and beverage flavors reflect a dynamic history of cultural exchange, access to global ingredients, advances in food science…
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Digital food culture divide
As consumers scroll through endless recipes, hacks and viral products, they still have to answer the most basic question: “What should I actually buy, cook…
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Freshness and Purity: What Consumers Prioritize in Food & Beverage
Our upcoming research, Claims and cues 2026, will explore the signals and attributes consumers value most at the moment of purchase, equipping brands, retailers…