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How to Web Conference
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Latest posts
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The How to Web Conference 2026 partner ecosystem: capital, tech & scale on the floor
Behind every conversation, exhibitor booth and session at How to Web Conference 2026 is our partner ecosystem – a powerhouse collective of teams actively looking to back, scale or engineer the next wave of European tech. Whether you’re hunting for seed capital, testing live AI…
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Build something real: Former product lead at Meta AI on why physical AI is valuable but demands unglamorous repetition
AI made everyone an idea person – it didn’t make everyone a builder. Here, Avinav Pashine breaks down why the gap between a flashy demo and a resilient product is widening, how agents earn human trust and why physical AI refuses to behave like a benchmark. AI has simplified the…
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De-risking your next equity round with Orbit Capital
When we sat down with Radovan Nesrsta last year, we unpacked the mechanics of venture debt. We placed under the microscope how non-dilutive capital gives Central & Eastern Europe scaleups an alternative when traditional bank loans or equity rounds aren’t the right fit. Fast…
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Building an investor-ready US entity from CEE: Tukel Accounting’s breakdown
Setting up a US presence is one of the highest-leverage moves a European scale-up can make, and one of the fastest ways to trip over unexpected tax, legal and operational wiretraps. Between Delaware flips, state-by-state payroll nexus and intercompany transfer pricing, expanding…
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The 20 early-stage startups stepping into the Spotlight 2026
Filtering hundreds of early-stage applications down to a tight group of 20 for Spotlight 2026 is equal parts privilege and reality check. It gives us a front-row seat to what Eastern Europe’s sharpest builders are actually getting their hands dirty with behind closed doors. And…
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Stop prototyping, start solving: OpenAI’s Teodora Musatoiu on taking AI features into production
Building with AI has never been easier. Building something that works reliably at scale? That’s where the actual conversation starts. Here, OpenAI’s Teodora Mușatoiu breaks down why slow models are usually an architectural flaw, how to build meaningful evals and what it takes to…
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Building in the AI era: How to Web Conference 2026 gathers the CEE startup & technology ecosystem for industry-shaping discussions in Bucharest
From October 6–8, tech professionals, executives, founders and investors are getting together in Bucharest for regional discussions on technology, business and investment. Across three action-packed days, more than 3,000 tech leaders, founders, investors and executives from…
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Building for ROI: stop measuring time saved and start tracking the real AI impact
As generative tools lower the technical barrier to building, measuring true AI ROI has become the ultimate differentiator between products worth creating and those that are simply easy to generate. Sara Maldon (Make, Inflect) breaks down the trap of internal duplication, why…
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Build what sticks: the fine line between a quick draft and a forgotten brand
Building the product is only half the battle, getting someone to actually give a damn is where most launches stall out. Here, Dave Harland shares his three-step framework for trading corporate slop and algorithmic “breadrollery” for messaging that builds trust. Imagine this:…
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Unlocking product delight: what does it really take to build something that people love?
As AI tools make software creation easier than ever, Dr. Nesrine Changuel shares why emotional delight remains the hardest, and most rewarding, part of building tech right. The clock is ticking ahead of this year’s edition of How to Web Conference, and in anticipation, we’ve put…