Beauty Independent
The eyes, ears and voice of beauty entrepreneurs. Daily industry news, industry knowledge, trend reports and data-driven content. Here for the Fierce
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Latest posts
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The Financial Fine Print: How To Read The Big Numbers Beauty Brands Flaunt
Zuru Edge has had an impressive run in beauty. How do we know? A public relations pitch sent to Beauty Independent about Jaimee Lupton, co-founder of its beauty vertical, says, “At just 33, beauty entrepreneur Jaimee Lupton has built a beauty portfolio now valued at [roughly…
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Fresh Founders’ Fragrance Brand The Maker Closes, But A Comeback Is Possible
Fresh co-founders Lev Glazman and Alina Roytberg are shutting down their second beauty venture, fragrance brand The Maker , although they’re leaving open the possibility of bringing it back. Developed as an extension of their boutique luxury hotel in Hudson, N.Y., The Maker…
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Fragrance Takes New Forms: 5 Formats Expanding The Business
New fragrance formats open another way to enter consumers’ scent wardrobes. Behind their novelty is a less glamorous challenge: making a familiar fragrance work all over again and convincing people it’s worth adding to their repertoire. The commercial rationale for new formats…
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The Years Of Work Behind Ulta Beauty’s Viral Moment With Black Salon Customers
On TikTok, a content creator who goes by Brittany Ohh raves about her experiences at Ulta Beauty’s salons, where she’s had her hair colored, chopped into a short bob, styled with sew-ins and overlays and much more. “I’ve done everything at Ulta Beauty, and I’ve never paid maybe…
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13 Years In, Voesh Is Having A Major Retail Moment In Body Care
Thirteen years after its founding, Voesh is having its breakout moment. Armed with a new look and a revamped lineup of products in the fast-growing body care category, the brand is making a major push into consumer retail, arriving at Ulta Beauty in March and Target six months…
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VMG Partners Backs Miss A At A $672M Valuation As Dollar Beauty Retailer Targets $1B In Sales
As beauty consumers seek value, VMG Partners has acquired an undisclosed minority stake in Miss A at a 1 trillion Korean won valuation, or roughly $672 million at the deal’s closure, as the dollar beauty retailer aims for $1 billion in annual sales by 2030. The deal ... The post…
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Estée Lauder Vet Launches Tween Skincare Brand SkinBerry, Targets $1M Raise
On a family ski trip to Vermont almost two years ago, Sarah LaGreca noticed her daughter and her friends had raided their mothers’ skincare stashes and were slathering the products all over their faces. “I didn’t want to take skincare away from her,” says LaGreca, currently VP…
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Who’s In And Who’s Out As Sephora And Ulta Beauty Reshuffle The Skincare Aisle
Even as beauty specialty retailers Ulta Beauty and Sephora chase the latest trends by bringing in a steady stream of new skincare brands, they’re carefully culling their assortments in an effort to maximize productivity. The turnover underscores a growing emphasis on K-Beauty…
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Intake Breathing Lands $62M From Camino Partners To Reinvent The Cold-And-Sinus Aisle
Camino Partners , the investment firm started by Kind founder Daniel Lubetzky and former executives of the snack brand, has invested $62 million in Intake Breathing , betting that a magnetic nasal dilator can pull nasal breathing out of the drugstore cold-and-sinus aisle and…
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Cardi B’s Possible Next Beauty Venture, Mary Phillips’ Big-Name Backers, Patrick Ta’s Boba Shop And More Indie Beauty Dish
Distributing Grow-Good in beauty supply stores and partnering with Revolve on the haircare brand isn’t the only beauty venture keeping Cardi B busy. The Grammy-winning rapper appears to be revisiting plans for a skincare line called Kulture Skin. On Aug. 26, Cardi B, whose legal…