Formula Botanica
Organic Cosmetic Formulation School
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Latest posts
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How to make a Charcoal Cleansing Balm
Learn how to make a charcoal cleansing balm that melts into the skin, lifts away makeup and daily grime, and leaves a soft, conditioned finish behind, while doubling as a genuinely useful introduction to anhydrous formulating.
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Podcast 332: Why we’re stopping the podcast
After more than 330 episodes and eight and a half years, the Green Beauty Conversations podcast is ending. Lorraine Dallmeier has finally said it out loud. Or has she? 😱 In this week’s episode, Lorraine explains what is actually happening to the podcast, what Season 2 will look…
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Podcast 331: Meet the graduate who quit her job to build Mongolia’s first organic skincare brand
If you’re thinking about starting your own organic skincare brand, you might have doubts over whether you can do it. Maybe you don’t know if you can make money. Maybe you don’t have a background in the beauty industry. Maybe everyone around you is sceptical. And maybe you repeat…
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Podcast 330: The marketing machine behind beauty’s biggest online sellers
Every indie beauty brand founder we have ever met wants the same thing: to sell their formulations online, to wake up to orders, to build something that reaches people they’ve never met. And almost all of them have sat in front of their laptops at some point wondering why it…
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Podcast 329: How to sell a million jars of skincare
Most indie beauty brands launch with a Shopify store, post a few times on Instagram, and then wait for the sales to come. Spoiler alert: they don’t. The brands that actually make direct-to-consumer selling work are doing something structurally different — and from the outside,…