Walsworth
Book, Magazine & Catalog Printing Company
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Latest posts
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USPS Update: No Jan. 2027 Rate Increase, Fuel Surcharge Changes Coming
Good news: organizations planning direct mail, catalogs and publications will get some pricing stability to start 2027. The U.S. Postal Service will not implement a January 2027 price increase for market-dominant mail, which includes First-Class Mail, Marketing Mail and…
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International Print Day 2026: How Print Brings Ideas to Life
There is something special about seeing an idea become real. A story becomes a book. A close-knit community is celebrated in a regional magazine. A collection of photography, illustrations or information becomes something people can hold, share and keep. That transformation is…
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How an Expert Print Partner Works Within Your Budget
A tight print budget can make a project feel like an exercise in compromise. You know what you want the finished piece to accomplish, but you also have a firm number you cannot exceed. The challenge is figuring out how to bring the two together. That’s where an experienced print…
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What Reliability Really Looks Like When Choosing a Print Partner
Choosing a new print partner is a significant decision for any trade publisher. Your printer becomes responsible for one of the most visible parts of your publication: turning months of editorial planning, advertising sales and design work into a finished issue that reaches…
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USPS Urges PRC to Move Forward on Ratemaking Reform
The U.S. Postal Service is urging the Postal Regulatory Commission (PRC) to move forward with the next phase of its review of the Market Dominant ratemaking system. The outcome could affect mailers and future postage costs. In an Oct. 1 filing, USPS asked the PRC to consider its…
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Five Signs Your Trade Publication Has Outgrown its Current Print Provider
Growth is a good problem to have. But as your publication grows, the printing relationship that worked a few years ago may not work as well today. Maybe your circulation has increased. Your editorial calendar has become more demanding. Advertisers are asking for more creative…
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Why Print Still Matters for Specialized B2B Publications
Publishers serving specialized industries face a familiar question: What role should print play when readers have more ways than ever to get information? Email newsletters, websites, social media and other digital channels make it possible to distribute content quickly and keep…
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Why Consistency Matters More Than Price in Trade Publication Printing
For trade publishers, every issue carries more than articles and advertisements. It represents the credibility of your organization and the value you deliver to readers and advertisers. While printing costs are always an important consideration, focusing solely on price can…
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Direct Mail Strategies to Grow Your Publication’s Audience
For magazine and association publishers, growth has always come down to one question: how do you reach the right readers and prove your value to advertisers at the same time? Digital channels get most of the attention, but print remains one of the most effective ways to engage…
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Paper Market Update Sept. 2026: How Changing Demand Affects Paper Costs
The North American paper market is heading into the fall with an interesting challenge. While demand patterns continue to evolve across many print segments, paper pricing and availability haven’t necessarily become easier for print buyers to navigate. According to the American…