Live Group UK
Expert Events Agency based in London, UK
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Latest posts
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Town hall Q&A and polls: who speaks up, and who stays silent
Most of your town hall audience will never ask a question. A small, confident group does the talking, polls reach far more people, and the majority stays silent. If you want to know what your organisation really thinks, design the town hall for the silent majority: poll for…
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Which event session formats hold attention longest?
Hands-on and demonstration formats hold event attention longest. Uninterrupted single-voice talks hold it least. The formats in between hold attention if: the audience has to do something, and whether they have a reason to care about the content. The post Which event session…
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Event No-Show Rates: Benchmarks and How to Increase Event Attendance
The median in-person event loses around 20% of its registrants to no-shows. Free events typically see about 28%, paid events about 17%, and live webinars far more, with only a third to a half of registrants attending live. The most effective ways to reduce event no-shows are to…
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How Long Do Event Audiences Really Pay Attention? Busting the 10-minute myth
Your audience doesn't switch off at minute ten. Audience attention actually starts to wander within 30 seconds, comes back, drifts again, and keeps doing that for the whole session. Design your event sessions for that rhythm and you can hold a room far longer than the old rule…
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How to Plan a Corporate Workshop: Agenda, Format & Engagement Ideas
A corporate workshop should help people do something together that would be difficult to achieve through presentations alone: make decisions, solve problems, develop ideas, build a plan or learn through active participation. The quality of the outcome depends on more than the…
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What Does a Professional Conference Organiser Do? A Guide to Choosing a PCO
A professional conference organiser, often shortened to PCO, can take responsibility for the many connected workstreams involved in delivering a conference, congress, summit or annual meeting. That can include planning, venue coordination, delegate registration, speakers,…
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A Workflow Guide for Event Production: What to Decide, and When
A good event production workflow is a sequence of decisions, each made at the latest point it can be made without forcing rework. The post A Workflow Guide for Event Production: What to Decide, and When appeared first on Live Group UK .
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Choosing Virtual Platforms for Media Launches: A Virtual & Hybrid Guide
The best virtual platform for a media launch gives journalists one-click access, houses and runs your live demo, and turns the recording into a reusable asset before the day is over. For event marketing and communications leaders, these offerings will decide whether or not a…
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What Is Incentive Travel? How to Plan a Corporate Incentive Trip
This guide explains what incentive travel is, how it differs from normal business travel and how to plan a programme that feels rewarding from qualification through to the final follow-up. The post What Is Incentive Travel? How to Plan a Corporate Incentive Trip appeared first…
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2026 Government Event Content Strategy: Turning Government Messages Into Engaging Event Content
Government event content works when you stop translating policy into presentations and start designing around what the audience needs to understand, believe or do. The post 2026 Government Event Content Strategy: Turning Government Messages Into Engaging Event Content appeared…
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How to Book and Coordinate Vendors at an Event
This guide covers how to source, book and manage vendors for the kinds of large corporate events FTSE 100 and enterprise teams run every year. Read on for the practical guide led by the questions people are asking about event vendors. The post How to Book and Coordinate Vendors…