SMEI
The Global Standard for Sales & Marketing Excellence
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Latest posts
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Sales Presentations That Close
A sales presentation is a meeting, not a broadcast. What to do when the room goes quiet, when a buyer reads ahead, and when to abandon the deck. The post Sales Presentations That Close appeared first on SMEI .
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Social Selling Without the Cringe
Social selling reads as performative because the feedback loop rewards the wrong audience. Buyers read in silence. Here is what to write for them. The post Social Selling Without the Cringe appeared first on SMEI .
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How to Build a Sales Pitch
A sales pitch is a compressed argument that has to survive being repeated without you. The four parts, and what each one has to withstand. The post How to Build a Sales Pitch appeared first on SMEI .
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What Does a Sales Code of Ethics Require?
A sales code of ethics is only worth having if it constrains you when constraint is expensive. What the six clause families actually prohibit, and how enforcement really works. The post What Does a Sales Code of Ethics Require? appeared first on SMEI .
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Does Ethical Selling Actually Close More?
Ethical selling is not restraint. Pressure tactics borrow revenue from future periods and charge interest. Where that interest gets charged, and the hard cases nobody addresses. The post Does Ethical Selling Actually Close More? appeared first on SMEI .