Viafoura
Engagement Cloud
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Latest posts
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The Cayman Islands’ Leading Digital News Platform Goes Live with Viafoura
The Caymanian Journal, an affiliate of Stingray Media, is the Cayman Islands’ leading digital news platform. With Viafoura’s CommunityOS now live across its network, readers can engage more deeply with the stories shaping their community. The Journal, meanwhile, can enjoy…
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From Liquid Content to Liquid Users
Publishers are racing to make their content flow. The bigger prize is making their audiences flow, from anonymous to loyal, and community is the solvent. By: Mark Zohar The liquid content promise One of the media buzzwords of 2026 is liquid content: an approach to structuring,…
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The Points Guy Goes Live with Viafoura to Deepen Reader Loyalty
The Points Guy, a subsidiary of Red Ventures, reaches a global audience with expert advice on how to travel better, spend smarter, and explore further. As the digital landscape continues to shift, TPG saw an opportunity to create more reasons for readers to engage with the brand…
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The Venn Diagram of Super Users and Community Members Is a Near Perfect Circle
By: Mark Zohar As audience depth replaces audience scale in the post-traffic era, media companies are turning their attention and their strategy toward “super users” — the small segment of people who fund most of the business. Grzegorz Piechota at INMA posted about this…