ActivePipe
The Customer Success Platform
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Latest posts
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Real Estate Video Marketing: 10 Ideas For Agents
You know the market’s crowded. You know buyers scroll fast. But have you noticed that video still isn’t standard on everyday listings? Even REA wants video adopted more widely across... The post Real Estate Video Marketing: 10 Ideas For Agents appeared first on ActivePipe .
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Are You Starting Your Own Real Estate Agency?
There’s a moment many agents remember from their time at a larger agency. A contact they’d written off — quiet for months, no enquiries, no replies — suddenly surfaces in... The post Are You Starting Your Own Real Estate Agency? appeared first on ActivePipe .
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The Ultimate Guide to Real Estate Digital Marketing
No hoping. No praying. No guesswork. Every dollar you spend on digital marketing needs to prove itself…and fast. We cut through the fluff and the “could haves” to show what... The post The Ultimate Guide to Real Estate Digital Marketing appeared first on ActivePipe .
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How to Master Local SEO for Real Estate Agents
A homeowner in Richmond opens their phone and searches for a “real estate agent near me.” Will they find you? For real estate agencies, being visible in local search matters... The post How to Master Local SEO for Real Estate Agents appeared first on ActivePipe .
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A Guide to Sphere of Influence in Real Estate
Real estate is, and always will be, a relationship-driven business. Your database is packed with past vendors, buyers and appraisal leads, as well as people who clicked, enquired or transacted... The post A Guide to Sphere of Influence in Real Estate appeared first on ActivePipe…
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How To Clean Your Real Estate Database
For Australian and New Zealand real estate agencies, a database is more than a mailing list: it’s an accumulated record of who a contact is, what they might want next,... The post How To Clean Your Real Estate Database appeared first on ActivePipe .
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An Introduction To Real Estate Customer Journeys
Most brokerages treat the customer journey as the six to ten weeks between a buyer’s first showing and a signed contract, or the few weeks between a listing consultation and... The post An Introduction To Real Estate Customer Journeys appeared first on ActivePipe .
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How To Approach Real Estate Content Marketing in 2026
Content marketing for real estate used to mean one thing: create blogs for Google, wait for the click, rinse and repeat. That’s no longer the whole game, and your estate... The post How To Approach Real Estate Content Marketing in 2026 appeared first on ActivePipe .
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The Best Email Automation Workflows for Real Estate Agents
Speed matters to Australian consumers. PwC’s 2025 Customer Sentiment Survey found that 75% believe businesses take too long to respond to service enquiries. Yet for busy real estate agents responding... The post The Best Email Automation Workflows for Real Estate Agents appeared…
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Turn Your Database into a Listing Engine
Join Ali Vaez (Managing Director, ActivePipe), Wendy Smit (Sales & Client Experience Manager, Barfoot & Thompson), and Henry Osborne (VP of Client Success, ActivePipe) for a 45-minute ANZ webinar on... The post Turn Your Database into a Listing Engine appeared first on…